SMM, Social Media

Things Brands Need to Know About Twitter

People first used Twitter as a platform to express all of their thoughts. It has evolved into a potent marketing tool that enables firms to interact with their target market. But sometimes, tweeting about a hot issue is no longer sufficient. In order to stand out and maintain audience engagement on Twitter, businesses need to be more strategic with their marketing efforts. That’s exactly what this tutorial will cover. Let’s look at how to develop a Twitter marketing plan step-by-step to increase your profile and encourage engagement.… Read more “Things Brands Need to Know About Twitter”
Education, SMM, Social Media

Why YouTube Stars Are More Influential than Traditional Celebrities

Why bother watching a whole bunch of news or celebrity interviews when someone can make me laugh or teach me something in less than 20 minutes? YouTube subscribers are taking the world by storm and leaving their traditional counterparts in the dirt? Sounds bizarre? And does YouTube help celebrities?  Let’s help you find the answer.   YouTube Stars create a relationship… Read more “Why YouTube Stars Are More Influential than Traditional Celebrities”